Recommended Reading
At Incite!, we firmly believe in sharing what we learn from others. We frequently suggest to clients and other professionals our following recommended reading list. (Book titles link to Amazon.)
Articles
Follow these links to read articles written by us or about our work.
You need effective sales initiatives now more than ever. Optimize your sales efforts & personnel. "Organic growth is the only option for many businesses right now with debt financing more difficult to obtain. This is particularly important for the small to mid-sized business. Our experts talk about how to identify if you aren't optimizing your sales efforts & personnel and how to turn that around."
This was the third of a three part interview conducted by Dawn Ely of Corporate Conversations on Atlanta Business Radio (October 25, 2010). My interview was preceded by excellent discussions provided by Bruce Kopkin, Vice President Sales OmniVue Business Solutions, and Kent Gregoire, Founder & CEO Responsibility Centered Leadership. The entire set of interviews can be heard here.
Small Business Decision Analysis: A View from the Trenches: "Small companies create the majority of the jobs and economic activity in the world, but they fail at an astonishing rate. The aggregate opportunity to provide support is huge. However, small business owners have a low tolerance for cumbersome consulting processes they think will take their people's time and attention away from real work."
A guest article for "Decision Analysis Today", the newsletter of the INFORMS Decision Analysis Society, Volume 29, No. 1, April 2010, pg. 16.
by Robert D. Brown III and Gerald A. Bush
Software Review: Analytica 4.1: Robert Brown examines the Analytica modeling environment and takes a few irreverent pokes at spreadsheets.
OR/MS Today, 2008
by Robert D. Brown III
Improving Value and Reducing Risk of Important IT Decisions: Investors decide where to allocate capital in risky environments to make a return. But "…the one risk no investor [or manager] can ever eliminate is the risk of being wrong." Incite! Decision Technologies helps you allocate IT capital resources most effectively to reduce the risk of being wrong.
by Robert D. Brown III
The Valuable Paradox of Uncertainty
"When making important decisions, if you are not measuring the risk you face, you will not manage it. If you do not manage risk, you are exposed." It seems like a paradox, but you can make more informed decisions by including uncertainty in your analysis of complex problems. This brief presentation introduces how to do that.
IP2Biz Enhances Process for Comparing Technology Investments: IP2Biz LLC today announced a new valuation system that quantifies the value of breakthrough technologies. The process works as both a portfolio management tool and a way to help clients understand the potential value of their investment in game-changing technologies.
Press Release - Atlanta (March 31, 2009)
Bechtel SAIC & Yucca Mountain Project: Provides a short case study of the lifecycle and fee adequacy model developed to analyze the cost structure of the proposed site for the long-term geologic repository for spent nuclear fuel and high-level radioactive waste.
by Jim Nail
SystemsWiki: Provides an investigation of Systems Thinking, Modeling and Simulation to foster an understanding of a General Theory of Systems.
Decision-making & Strategy
There is a well understood science behind effective decision-making. If you learn this methodology, you will always make a good decision. Over time you will increase the likelihood of experiencing desirable outcomes, too.
Business Portfolio Management: Valuation, Risk Assessment, and EVA Strategies
by Michael S. Allen
Certain To Win: The Strategy Of John Boyd, Applied To Business
by Chet Richards
Competitive Strategy
by Michael E. Porter
Decision Traps
by Dr. J. Edward Russo and Dr. Paul J. H. Schoemaker
Ender's Game
by Orson Scott Card
(This is a science fiction novel, but Card accurately demonstrates in a compelling narrative how maneuver theory works.)
The Failure of Risk Management: Why It's Broken and How to Fix It
by Douglas W. Hubbard
The Flaw of Averages: Why We Underestimate Risk in the Face of Uncertainty
by Sam L. Savage and Jeff Danziger
Game Theory 101: The Basics
by William Spaniel
Game Theory for Business: A Primer in Strategic Gaming
by Paul Papayoanou
How to Measure Anything: Finding the Value of Intangibles in Business
by Douglas W. Hubbard
Introduction to Bayesian Inference and Decision (2nd Edition)
by Robert W. Winkler
Making Hard Decisions: An Introduction to Decision Analysis (2nd Ed.)
by Robert T. Clemen
Smart Choices : A Practical Guide to Making Better Decisions
by John S. Hammond, Ralph L. Keeney, Howard Raiffa
The Smart Organization : Creating Value Through Strategic R&D
by David Matheson, Jim Matheson
Thinking in Systems
by Donella H. Meadows
Thinking Strategically: The Competitive Edge in Business, Politics, and Everyday Life
by Avinash K. Dixit, Barry J. Nalebuff
Value-Focused Thinking: A Path to Creative Decisionmaking
by Ralph L. Keeney
Why Can't You Just Give Me The Number? An Executive's Guide to Using Probabilistic Thinking to Manage Risk and to Make Better Decisions
by Patrick Leach
